Author Archives: Andrew Updegrove

Book Review: The Peace of Maine, by Steven Bennett (Fiction)

The Peace of Maine takes place in a post-apocalyptic not so distant future, and one that’s set up with a chillingly conceivable series of events. Successive acts of terrorism invoke increasingly xenophobic reactions that resonate as  being uncomfortably possible in … Continue reading

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The Yin and Yang of Book Reviews

In a rational world of publishing, nothing should be more persuasive than great reviews. Strangely, though, they often don’t seem to move the sales needle very much.  Should you care?

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The Book Promoter Wears No Clothes

It’s time authors began to call book promoters’ bluff. Yes, some types of marketing are  necessary, and yes, some of them can work. But please – stop selling us a bill of useless goods and claiming that it will all … Continue reading

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Book Review: The Bomb Makers (Thriller; Marcus Case)

The Bomb Makers, by Marcus Case (a pseudonym), is not only a taut, gripping thriller, but an example of a first time indie author doing everything right. The result? It’s not only a great read, but an inspiration for any … Continue reading

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What’s Next for Self-Publishing? The Marketing Agent

New and disruptive (often technology-based) business models have wreaked havoc on a host of traditional businesses over the last several decades. One of those is publishing, with the Internet providing the technology, and Amazon providing the disruption. Much of this … Continue reading

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Self Publishing is Real! (Now what?)

At some point in the last two years self-publishing became accepted as a real, and even preferable, route over the traditional path. That’s great news, but it’s only the first step. What we need now is for a self-publishing ecosystem … Continue reading

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There may be Hope for Johnny (the Book Formatter) Yet

Earlier this year I wrote one of the more successful entries I’ve posted at this site thus far. It’s received over 1600 reads to date, and is titled Why Johnny Can’t Format (a book). In it, I recount the tale … Continue reading

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