The Alexandria Project
Tag Archives: writing
In a rational world of publishing, nothing should be more persuasive than great reviews. Strangely, though, they often don’t seem to move the sales needle very much. Should you care?
It’s time authors began to call book promoters’ bluff. Yes, some types of marketing are necessary, and yes, some of them can work. But please – stop selling us a bill of useless goods and claiming that it will all … Continue reading
New and disruptive (often technology-based) business models have wreaked havoc on a host of traditional businesses over the last several decades. One of those is publishing, with the Internet providing the technology, and Amazon providing the disruption. Much of this … Continue reading
All authors can be divided into three categories: those who read reviews of their books, those who don’t, and those that do and claim they don’t. It would be fair to say that all authors can also be divided into … Continue reading
If you were to count up all of the earnest articles, blog entries, and even Colbert Report routines that have been dedicated to the Amazon vs. Hatchette dispute, well, you wouldn’t have an accurate number, because more would have been … Continue reading
When you’re really on your writing game, the words flow effortlessly from your mind’s eye to your fingers. But at other times, and especially if you’re working in a plot-driven genre, presenting the next developments in your narrative may be … Continue reading