New Site! (Please Come Visit)

Over the past month I’ve been writing about my plans for revamping my self-publishing approach in several ways, including rebranding and creating an author website more suited for serious self publishing. I’ve just finished a big part of that effort – launching an entirely new author site, which you can find here.

Unfortunately, I haven’t figured out yet how to carry over my list of followers, so please drop by my new blog to read my first post there. While you’re there, I very much hope that you’ll decide to follow me at that location, as I won’t be using this site in the future. As you’ll see, you’ll have two options. At the Author’s blog, you’ll be able to read my continuing posts about self-publishing and related matters. But there’s also a new feature, called “Friends of Frank” where I’ll post chapters of my new book, and much more. You can find out about the “much more” and sign up to become a Friend of Frank here.

Thanks to all of you who have been loyal followers here over the past several years, and I do very much hope that we’ll be able to stay in touch through my new site.

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Branding (and Re-Branding) for Authors

Cattle Brand 110The desirability (or even the concept) of establishing a brand may not come naturally to many authors. Branding may appear to have nothing to do with authorship, or seem to cheapen the author’s craft, or represent an intimidating task to carry out – or perhaps even all of the above. But for non-fiction writers, and particularly genre authors, a brand is an important and unique tool to forge and to hone.

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Posted in My Writing, Promotion, SelfPublishing, Writing | Tagged , , , , , | 19 Comments

How to Build (and not Build) an Author Site

Beam Work 120When I released my first book four years ago, I wasn’t convinced I needed an author site. After all, an Amazon Author Page includes most of the basic elements needed to establish a web presence, and it’s free to boot. I decided to build one anyway for the experience I’d gain in doing so, and now it’s time for a major rebuild. Here’s why. Continue reading

Posted in Blogging, Promotion, SelfPublishing, Writing | Tagged , , , , | 23 Comments

Max Power Recommended Read Awards 2015

MaxPower140One of the great things that happened to me as a writer this year was being invited to join a great author’s support group on Facebook called the Indie Author Support & Discussion group. It’s chock-a-block full of great writers who are also great at sharing their experiences, recommendations and time. And some even give awards.

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Myths, Mysteries and Coming of Age: An Interview with Author Julia Lund

Lund 100Back in July, I reviewed a fascinating new novel titled Selkie, by English author Julia Lund. I’m now pleased to present an interview with the author, in which she shares the inspirations for her work, her thoughts on defining an audience (or not), balancing lyricism with action, and more. Continue reading

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A Happy Birthday Book Review

Birthday 110Notching another year in the metaphorical – and rapidly diminishing – stick measuring one’s life is not exactly a celebratory event. In fact, it’s right up there with performing your morning check in to confirm that you haven’t sold any books. Again. But every now and then, someone you don’t know leaves you a really nice review, and that can make your day.

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Do Free Book Promotions Work (Part II)

Neutrois 140Two and a half weeks ago, I posted a report on the initial results of a free copy promotion I ran, using four of the more effective book newsletter services. That campaign was successful in the near term, resulting in 4,360 downloads of my second book. In the conclusions, I noted:

I’ll need to collect further data before I can report back on whether a trial of this scale, duration and impact had the desired effect. The real test will be whether a week from now my base line of sales and page reads steps up from the base line before the sale.

And the answer is?… [drum roll]…No on sales, yes on reads. For the details, read on. As before, I’ll include specific figures and detailed sales charts. Continue reading

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