A week ago I wrote a piece here called Google Search Winners and Losers (and what does it mean for you?) The primary point I was making was that seeking to play SEO games (search engine optimization) with an author site was a waste of time, money and energy. While I supported the point with some Alexa charts for several book-oriented Web sites, that’s hardly empirical proof. Today, I happened to stumble on something that further supports that point, but and may indicate something even more intriguing. Continue reading
Yes, I have another blog (you can find it here), and that blog came first. If you go there now, you’ll find the following entry, but remember when you read it that “here” is there and “there” is here, and all of the links you find in that entry there will just send you back here. Confused? Think how I feel. Continue reading
Brian Fagan is an astonishingly prolific producer, for a non-fiction writer, having produced more than three dozen research-based books (at the rate of more than one a year!) focusing mainly on the areas of archaeology, anthropology and the impact of climate change over the millenia on humanity. I’ve read at least a half a dozen of them, and he continues to pump them out faster than I’ve been knocking them off.
That’s rather remarkable, given the fact that they are all intensively detailed, although this is somewhat less impressive when one notes that many of his books overlap in areas that doubtless lie in the sweet spot of his professional areas of expertise (several, for example, are dedicated to various aspects of the entry of humankind into the New World). Still, how does he do it? Continue reading
Are you one of those bloggers that always has a nagging thought in the back of her mind that goes something like this: “I really need to do something about optimizing my site so search engines can find it”? And are you also one that finds, when they do look into search engine optimization (SEO), that the whole process seems bewildering, laborious, and, well, dubious as well?
One after another, and then in bunches, like helmet tops of surfacing mermen, they came up in the outwash along the smooth wet sand.
What a great sentence. The kind you read and think, “I wish I’d written that.” It’s taken from a piece by Ian Frazier in the April 14 issue of the New Yorker titled Blue Bloods, which reflects on the current status of horseshoe crabs. And with that reveal, you can better appreciate the metaphorical gem at the heart of the sentence, describing a multitude of horseshoe crab shells inversely dimpling the surface of dark water lapping up on a full moon-lit beach in breeding season.
Read this book from the beginning
One of the two articles of faith that Eric Kriss and Peter Quinn embraced in drafting their evolving Enterprise Technical Reference Model (ETRM) was this: products built to “open standards” are more desirable than those that aren’t. Superficially, the concept made perfect sense – only buy products that you can mix and match. That way, you can take advantage of both price competition as well as a wide selection of alternative products from multiple vendors, each with its own value-adding features. And if things don’t work out, well, you’re not locked in, and can swap out the loser and shop for a winner.